Show credentialed authors: name + specific expertise, not 'Marketing Team'
Evidence: 7/10 · Practitioner claim
Adding detailed author bios to 15 articles: citation rate 28%->43% in 4 weeks; caveat: GeoSource found E-E-A-T signals showed -24% correlation (confounded) - use real credentials, not badges
Source-bias note: Medium — weigh the claims accordingly.
How to implement this
- Topical Authority: How to Become the Source Engines Keep Returning To →
Topical authority is earned by covering one subject with depth, evidence, and interlinked structure until engines treat you as a primary source.
Sources
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