Adding schema markup to win AI citations
Evidence: 4/10 · Large study
1,885 treated vs 4,000 control pages: AIO -4.6%, AI Mode +2.4% (ns), ChatGPT +2.2% (ns); Google: no special schema needed. Keep schema for rich results/entity disambiguation only; note one practitioner claims HowTo 1.7x - unreplicated
How to implement this
- AI Overviews SEO: What Google Says Actually Works →
Google's AI Overviews pull from the same ranking systems as classic search.
Sources
Did this practice work for you?
Your report updates the live ranking. One vote per practice.